Across the UK, class-based businesses are changing lives every single day.
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From baby groups and children’s activities, to dance schools, tutoring, fitness, creative studios and adult learning – this sector is teaching, inspiring, and building communities in ways that often go completely under the radar.
Up until now, there hasn’t been one place that brings everyone together.
No single platform that recognises the full impact of the class industry as a whole.
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The Class Business Awards is changing that.
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This is the first awards event created specifically to unite and celebrate every corner of the UK’s class industry – across both the children’s and adult sectors.
It’s not just about trophies and titles.
It’s about shining a light on the people, brands and stories that deserve to be seen, heard and celebrated on a much bigger stage.
Over the year, we’ll be telling those stories – through interviews, features, social content and video – and bringing the very best of the class business world together in one place. Subscribe to our YouTube Channel today to watch the latest interviews.Â
The goal? To raise the profile of the entire class business sector – and the incredible people who make it happen.
A YEAR OF STORYTELLING, VISIBILITY AND INDUSTRY SPOTLIGHT
These awards aren’t about one night.
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They’re about building a movement that shines a light on the entire class business industry for a full 12 months.
From January 2026, we’ll be running a sector-wide content and PR campaign dedicated to celebrating the people, brands and stories behind class-based businesses across the UK.
Every week, we’ll be sharing new interviews, features and behind-the-scenes stories across social media, email, YouTube and our wider platforms.
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Finalists and winners will be spotlighted throughout the year — not just when the awards take place..
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This is about raising the profile of the industry.
Giving class-based businesses the visibility they deserve.
And creating a platform that showcases the innovation, impact and passion found in every corner of the sector.
Your entry doesn’t just put you forward for an award — it places your work inside a powerful, year-long storytelling campaign that’s designed to lift the entire industry.
THE BIG DAY:
Connection. Celebration. Visibility.
Event Details
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Saturday 10th October 2026
National Conference Centre, Coventry Rd, Hampton in Arden, Solihull B92 0EJ
The Class Business Awards isn’t just a date in the diary — it’s an experience.
A full day designed to bring the industry together, spotlight incredible work and create moments people will never forget.
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The Class Business Live | 9:00am – 3pm
Finalists, judges and sponsors come together for an exclusive event focused on connection, visibility and impact.
Start the day with tea, coffee and pastries sponsored by Enjoy Marketing.
Expect a relaxed but high-energy atmosphere where conversations flow, ideas spark and new relationships form.
There’ll be guest speakers, mastermind table discussions and the chance to connect directly with leaders from across the sector.
It’s the perfect warm-up for the celebrations ahead — and a powerful moment for finalists to be seen, heard and recognised.
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The Class Business Awards & Afterparty | 6:00pm – 12:30am
As the lights go down, the celebration begins.
The evening opens with a black-tie drinks reception, followed by a hosted awards ceremony featuring full AV production, professional photography, videography and all the energy you’d expect from a major industry event.
Winners take to the stage, finalists are celebrated and the whole night flows seamlessly into a buzzing after party led by our DJ. Sponsored by The National College for Care and Education.
It’s a night designed to honour the people behind the industry — and create memories they’ll talk about long after the event.
Every moment is captured and shared across our channels, ensuring the visibility continues long after the final song.
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What Finalists Receive:
Becoming a finalist isn’t just recognition — it’s a full visibility experience designed to elevate your brand, amplify your story and put your business in front of the entire class industry.
Here’s what every finalist will receive:
1. An official invitation to The Class Business Breakfast
An exclusive morning event for finalists, judges and sponsors — packed with connection, networking and visibility opportunities.
2. A dedicated finalist interview on The Class Business Podcast
Every finalist will be interviewed before the awards night, giving them powerful exposure across a growing audience of class-based business owners, franchisors and industry leaders.
3. Professional photography and video content
Finalists are captured throughout the day and evening, providing premium assets you can repurpose across your marketing all year.
4. Feature in all official finalist announcements
You’ll be spotlighted across our social channels, email campaigns and wider content as part of our 12-month PR and storytelling movement.
5. Finalist certificate digital badge
Ideal for websites, social media, booking systems, newsletters, and PR materials.
6. Inclusion in finalist-focused PR
We’ll be sharing finalist stories, insights and achievements across the year to raise the profile of the entire sector.
7. Recognition on the night
Every finalist is celebrated during the ceremony, with your moment featured on the big screen as we announce your category.
Becoming a finalist gives your business credibility, visibility and momentum — long before the awards night even begins.
What Winners Receive:
Winning a Class Business Award is more than a title.
It’s an authority-building moment that elevates your brand, amplifies your story and positions your business as a leader in the industry.
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Here’s what every winner receives:
Your moment on stage
Winners are invited to the stage to collect their award, celebrate with industry leaders and enjoy a moment you’ll never forget.
A dedicated winner interview on The Class Business Podcast
After the awards, every winner will be invited back for a full-feature interview — giving you long-term visibility across a rapidly growing audience of class-based business owners and franchisors.
Professional winner photos and video clips
Stage photography, reaction shots, celebration moments and winners’ highlights — powerful assets you can use everywhere.
Winner badge and trophy
A premium physical award and digital badge to showcase across your website, socials, booking system and marketing.
Feature in official winner announcements
Your win will be shared across our social channels, email campaigns, YouTube content and PR outputs as part of our 12-month industry spotlight.
Inclusion in post-event PR and storytelling
Winners will be featured in our follow-up content, highlight reels and industry round-ups — putting your brand in front of thousands.
A permanent place on the Winners Page
Your business will be listed on the official website as a recognised leader in the class business industry.
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Winning positions your business as a standout leader — with visibility, credibility and social proof that lasts long after the night is over.
The Award Categories
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2026 FINALISTSÂ
New Business of the Year
Emerging Business of the Year
Scaling Business of the Year
Children’s Activity Provider of the Year
High-Performing Business of the Year
Rising Star of the Year
Powerhouse Business of the Year
Brand Excellence Award
Business Growth Award
Sales & Marketing Excellence Award
Customer Excellence Award
Content Marketing Award
Strategic Leader of the Year
Strategic Partnership Award
Tutor Business of the Year
Studio Business of the Year
Adult Class Provider of the Year
Service Innovation Award
Team-Led Business of the Year
Community Impact Award
 Confirmed Sponsors:
Meet the Woman Leading the Movement
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I’ve walked this path myself.
I’ve built, scaled, franchised, and supported class-based businesses across the UK — and I know exactly what it takes to grow and thrive in this industry.
Over the past 14 years, I’ve turned ideas into industry-leading brands, created opportunities for hundreds of entrepreneurs, and helped thousands of class providers transform their businesses.
Now, I’m taking everything I’ve learned — and building the platform this sector truly deserves.
A Few Highlights From My Journey
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- Built three multi-figure businesses from the ground up — Mess Around franchise, Sports Master Franchise, and The Children’s Activity Business Club
- Scaled a franchise network to 40 locations in just five years
- Supported 13 businesses to franchise and helped them award over 30 new franchisees in the last two years
- Award-winning business owner and multiple-time finalist
- Accredited Recognised Sales Strategist and best-selling author of Market Like A Pop Star
- Generated over ÂŁ100K in passive income
- Ranked Top 5 Sales Partner (out of 100) in the UK’s biggest online launch, contributing to $2.3 million in sales
- Podcast host with over 14,500 downloads and brand sponsorships
- Helped over 1,000 business owners with marketing and business strategy
- Judge for Club Hub UK, Franchise Disruptive, and Nottingham Baby & Toddler Awards
- Hosted the Club Hub UK Ice Breaker for 200 providers
- Sponsor of the Marketing Pop Star of the Year Award at Club Hub Awards 2023
- Guest speaker at the Business Success Network Conference: “How to Build a Personal Presence”
- In-demand trainer for franchise networks across the UK
I’ve seen the struggles, the successes, and the sheer heart that drives this industry — and I believe it’s time for the class business sector to take its place on the national stage.
That’s why I’ve created The Class Business Awards.
Because when we celebrate the people behind the classes, we raise the standard, the profile, and the power of the entire industry.
Now it’s time to bring everyone together — and I’d love you to be part of it.
Recognised, Awarded, and Trusted
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The Class Business Awards brings together this same spirit of excellence, celebration, and connection — on a national stage for the very first time.
You’ll be in great company — alongside brands and business owners raising the standard for the class industry.
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Frequently Asked Questions
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